0 12 Principles for Responding to Negative Online Comments | Social Media Today Daily




12 Principles for Responding to Negative Online Comments | Social Media Today Daily





12 Principles for Responding to Negative Online Comments
Facebook’s Popularity And Privacy Policy During The Past Year
Content Brainstorming Tools for 2013
5 Corporate Event Trends for 2013
2013: Measuring The Intangibles of Social Media
From CEO to Intern – How to Make Sure Employees Are On Message
The Purpose of Twitter
Someone Shared My Supposedly Private Family Photo! The Nerve! – Randi Zuckerberg
Eric Pratum: Another Way to Measure Social Media Success
Friendster Back with Social Network
Emails Reach Their Best Results In the 1st Hour [Infographic]
We Should Stop Saying Influential When We Mean Popular
The Best Branded Content of the Year: 2012
5 Ways to Create Value for a Facebook Like


12 Principles for Responding to Negative Online Comments

Posted: 30 Dec 2012 04:47 AM PST


A recent study shows that the top Singaporean telecoms operators together receive an average 1,700 negative customer comments a day via social media. Such volume requires dedicated teams to pick through the debris and assess which complaints should be answered and how.


Facebook’s Popularity And Privacy Policy During The Past Year

Posted: 30 Dec 2012 04:16 AM PST


The past year was a socially good year for Facebook but its business side now reflects the opposite: Mark Zuckerberg's brainchild continues to drop share prices since going public earlier this year, and criticisms over proposed updates to its privacy policies worsen Wall Street figures.


Content Brainstorming Tools for 2013

Posted: 30 Dec 2012 04:15 AM PST


When it comes to content marketers, there is one question that always piques our interest – Where do others get their ideas? And with more brands creating content than ever before, it can be challenging to continually keep ahead of trends, churn out fresh concepts and repurpose ideas – let alone do so across multiple platforms.


5 Corporate Event Trends for 2013

Posted: 29 Dec 2012 07:44 AM PST


ACTIVE Network Business Solutions Group predicts technology will help make corporate events more efficient, engaging and profitable in the coming year.


2013: Measuring The Intangibles of Social Media

Posted: 29 Dec 2012 07:00 AM PST


Every business or an organized group of people exhibits four elements of intangible capital—human, relationship, structural and strategic—whether they realize it or not. In the Social Era success comes to those that enhance the intangible elements with the aim of producing an improved tangible result. In the Social Era it is more important to manage the cause of a result rather than simply managing the result.


From CEO to Intern – How to Make Sure Employees Are On Message

Posted: 29 Dec 2012 06:54 AM PST


The Sale Sharks rugby team for instance recently sacked their social media manager, after she took to her personal Facebook page to complain about fans berating her for the poor performance of the team (who are bottom). That in itself may not have been a hangable offence, but calling them f**kwits did ultimately prove to be.


The Purpose of Twitter

Posted: 29 Dec 2012 06:30 AM PST


If your Twitter broadcast frequency is 50 or more times a day and you already have scores of followers, such as @CNN, you have nothing to worry about. But the moment @CNN stops tweeting, or drastically reduces its frequency, you may ask questions but you'll quickly see other tweets in your river — and the river will keep flowing.


Someone Shared My Supposedly Private Family Photo! The Nerve! – Randi Zuckerberg

Posted: 29 Dec 2012 06:11 AM PST


Randi Zuckerberg – sister of Facebook co-creator, CEO and billionaire Mark Zuckerberg – flipped out on Twitter recently.Why? Because someone had the nerve to publicly share a family photo the lady Zuckerberg wanted to be for friends' eyes only.


Eric Pratum: Another Way to Measure Social Media Success

Posted: 29 Dec 2012 06:02 AM PST


"I work in marketing analytics. there is nothing more fun than having a knock-down, drag-out fight over the value of a tweet, a follower, or a like. If you have the right tracking set up, I can tell you, but whether or not I can tell you isn't that important to most businesses. The cost of getting an accurate measurement is."


Friendster Back with Social Network

Posted: 29 Dec 2012 05:54 AM PST


Now most users can get Friendster Social with Social Profile, Who's Viewed You, The Crush Game, Wall of Fame, VIP and Surprise Friendster Coins raffle. Who's Viewed Me is an option for the users to check out your profile. So now that the social networking granddaddy is coming back with social, whats going to happen? Lets watch and see.


Emails Reach Their Best Results In the 1st Hour [Infographic]

Posted: 29 Dec 2012 04:47 AM PST


According research by GetResponse, a complete email marketing solution, emails have the highest open rates and click thru rates within the first hour of being delivered in the subscriber's inbox. This is important because we know as marketers that the more people who see our email messages, the more will convert to paying customers.


We Should Stop Saying Influential When We Mean Popular

Posted: 29 Dec 2012 04:13 AM PST


No doubt Snooki is popular. But whether or not she's influential on these topics is arguable. People may look to Snooki for the latest in shoe styles since she's a pop icon… but it's doubtful she's going to help to influence your opinion on your next camera purchase, pizza purchase, armed force question, baking recipe or parenting question. I'm not knocking Snooki… just pointing out that Snooki is absolutely popular, but has questionable influence.


The Best Branded Content of the Year: 2012

Posted: 29 Dec 2012 04:00 AM PST


Though the time has come to say goodbye to 2012, in the New Year we will find ourselves saying hello to a new era of advertising. 2012 will be remembered as the year that content became king. 2013 will be the year that marketers begin to perfect their branded content. Because learning from the past is always the best way to move forward in the future, let's take a moment to remember a few of the best branded content campaigns of the past year.


5 Ways to Create Value for a Facebook Like

Posted: 29 Dec 2012 03:26 AM PST


Another misguided use of the Facebook Like, is forcing folks to Like your page before they comment — especially if they're unhappy. Forcing them to Like your Facebook page before they can leave a negative comment only makes them angrier. And, instead of just stopping by and posting their criticism, they're now part of your community and can continue poisoning the community.

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